Article

UFC President Dana White Honored as Brand Builder of the Year

If July 11th's UFC 100 event isn’t proof enough of the innovative work spearheaded by UFC President Dana White that allowed a struggling brand to not only survive, but thrive, Wednesday night's Promax / BDA Television Century Awards ceremony at the New York Hilton solidified White's place among the elite in the sports and television worlds, as he was honored with the Brand Builder of the Year award.
If July 11th's UFC 100 event isn’t proof enough of the innovative work spearheaded by UFC President Dana White that allowed a struggling brand to not only survive, but thrive, Wednesday night’s Promax / BDA Television Century Awards ceremony at the New York Hilton solidified White’s place among the elite in the sports and television worlds, as he was honored with the Brand Builder of the Year award.

“To be here is amazing,” said White. “I never thought I’d see this day, even though I always thought UFC would be a success. Spike TV is a completely perfect partnership for us, and I'm truly honored.”

Launched in May 2003, the Promax / BDA Television Century Awards were created as an annual award to honor television's elite for their contributions to building brands. White was honored along with Sam Howe, head of marketing for Time Warner, Jordan Hoffner, Director of Content Partnerships for Youtube, and Susan Kantor, SVP Marketing for Warner Brothers.

Medios

Reciente
Los dos nombres más calientes en Las Vegas se preparan para el gran show. Conor McGregor sigue preparándose y sus entrenadores hablan del tamaño de los guantes y Game of Thrones. Floyd Mayweather va a relajarse a Topgolf.
21/08/2017
Es hora de Lyoto Machida de regresar a la guerra y lo hará en su natal Brasil. Conoce detalles sobre la próxima pelea de Lyoto Machida y más sobre la semana de pelea de Mayweather-McGregor.
21/08/2017
Mira el video de The Killers con su nueva canción “The Man". El legendario Floyd “Money” Mayweather “The Notorious” Conor McGregor en un evento sin precedentes - en VIVO Sábado 26 de agosto.
20/08/2017
El peleador mexicano Yair Rodríguez da sus impresiones sobre qué favorece a Conor McGregor y qué favorece a Floyd Mayweather en el combate. Mira su favorito para ganar.
21/08/2017